About us

Kare Design GmbH – a leader in its segment of the market – is a privately owned company with international operations in the field of furniture, lighting and furnishing accessories. With its ‘Joy of living’ slogan the company markets unconventional furnishing design at attractive prices under its own KARE brand. Today the company counts more than 200 shops in 50 countries.

Our Inspiration
Since 1981 KARE has managed like no other brand to identify style icons, upcoming trends and innovations in furniture design. Every season the KARE trend scouts and creative spirits under the management of Jürgen Reiter, one of the two founders and owners, create furnishing worlds which are everything but boring. Whether customers are lateral thinkers or wish to realise their desire for the new simplicity, whether they have a passion for romantic furnishing, enjoy surrounding themselves with wild and eccentric items or prefer to invest in enduring values, either with entry-level articles or their luxury version – in our collections they will find the inspiration for their personal furnishing style.  

Growing constantly since 1981
With its inexhaustible variety of new trend themes in the field of furnishing the mid-sized company makes a strong impact on consumers, business associates in the furniture business, contract furnishing clients and franchise partners. On the market the brand attracts attention with its ‘furnishing theatre’, the sensuous showcasing of furniture, lamps and decorations in eye-catching furnishing worlds. Ever since it was founded in 1981 KARE Design GmbH has registered steady growth thanks to its flair for strategy and new markets, backed by a product range of around 5,000 articles and an average of 2,000 new products every year.

Retail, wholesale, franchise system, contract furnishing, e-commerce
The company is globally prominent with 100 franchise stores in nearly 50 countries, together with 100 premium shop-in-shop outlets. In addition, the company supplies hundreds of furniture and design stores, both in Germany and throughout the world.
 
KARE Design GmbH also has its own shops in Munich, Regensburg and Vienna. They include the ‘KARE Kraftwerk’ flagship store in Munich, which opened its doors in 2014 with a showroom area of 10,000 m², a contract furnishing studio and a restaurant with roof terrace – all housed in an industrial monument which is known throughout the city. In 2015 the flagship store received the German Retail Association’s ‘Shops of the Year’ award. In Germany the trendsetter on the furniture market also sells its product range through its own online shop.

International trade fair participations
KARE presents its furnishing worlds and products at all the world's main furniture fairs, such as Salone del Mobile in Milan, Objet & Maison in Paris, Ambiente in Frankfurt and imm in Cologne. In addition, the company organises its own in-house exhibitions for its B2B customers in the 3,000 m² showroom at the company's HQ in Garching-Hochbrück.

Workforce
At present 380 employees from 28 different nations work at the headquarters of KARE Design GmbH, while around 1150 staff are employed at branches worldwide. Basic and advanced training represents a focal point in personnel development. As a provider of occupational training the company enjoys Chamber of Commerce certification, and around one employee in ten is a trainee. The KARE Academy offers regular training for staff, retail partners and franchisees.

OVERVIEW - KARE TODAY
  • KARE’s own furniture stores in Munich, Regensburg and Vienna
  • KARE Kraftwerk: an award-winning flagship store with a 10,000 m² showroom area and restaurant in Munich  
  • More than 200 KARE shops, franchise and shop in shop, in almost 50 countries on four continents
  • Hundreds of furniture stores right around the world with KARE furniture, lighting and furnishing accessories
  • KARE’s own online shop www.kare.de
  • ‘Stierblut men’ fashion store in Munich
  • KARE Objekt GmbH subsidiary for the furnishing of commercial premises
  • More than 1 Mio. Fans on Social Media worldwide